I. General information on data processing
Scope of the processing of personal data
We collect and use the personal data of our users only to the extent necessary for our website and for the presentation of our content and services. We generally only collect and use our users’ personal data with the user’s consent, unless prior consent cannot be obtained and the processing of the data is covered by statutory provisions.
Legal basis for the processing of personal data
Insofar as we obtain the consent of the data subject for the processing of personal data, Art. 6 para. 1 lit. a EU General Data Protection Regulation (GDPR) as the legal basis. In the processing of personal data necessary for the performance of a contract to which the data subject is party, Art. 6 para. 1 lit. b GDPR as the legal basis. This also applies to processing operations that are necessary to carry out pre-contractual measures. Insofar as the processing of personal data is necessary to fulfill a legal obligation to which our company is subject, Art. 6 para. 1 lit. c GDPR as the legal basis. In the event that vital interests of the data subject or another natural person require the processing of personal data, Art. 6 para. 1 lit. d GDPR as the legal basis. If the processing is necessary to safeguard a legitimate interest of our company or a third party and if the interests, fundamental rights and freedoms of the data subject do not outweigh the first-mentioned interest, Art. 6 para. 1 lit. f GDPR as the legal basis for processing.
Data erasure and storage duration
The personal data of the data subject will be deleted or blocked as soon as the purpose of storage no longer applies. Data may also be stored if this has been provided for by the European or national legislator in EU regulations, laws or other provisions to which the controller is subject. The data will also be blocked or deleted if a storage period prescribed by the aforementioned standards expires, unless there is a need for further storage of the data for the conclusion or fulfillment of a contract.
II Provision of the website and creation of log files
Anonymous data collection
Each time our website is accessed, our system automatically collects data and information from the computer system of the accessing computer. The following data is collected:
Information about the browser type and version used
The user’s operating system
The user’s internet service provider
The IP address of the user
Date and time of access
Websites that are accessed by the user’s system via our website
The data is also stored in the log files of our system. This data is not stored together with other personal data of the user.
Legal basis of the processing
The legal basis for the temporary storage of data is Art. 6 para. 1 lit. f GDPR. III. purpose of data processing The temporary storage of the IP address by the system is necessary to enable the website to be delivered to the user’s computer. For this purpose, the user’s IP address must remain stored for the duration of the session. Storage in log files takes place to ensure the functionality of the website. In addition, we use the data to optimize the website and to ensure the security of our information technology systems. The data is not analyzed for marketing purposes in this context. These purposes also constitute our legitimate interest in data processing in accordance with Art. 6 lit. f GDPR.
Duration of storage
The data will be deleted as soon as it is no longer required for the purpose for which it was collected. In the case of the collection of data for the provision of the website, this is the case when the respective session has ended. If the data is stored in log files, this is the case after seven days at the latest. Storage beyond this is possible. In this case, the IP addresses of the users are deleted or alienated so that it is no longer possible to assign the calling client.
Possibility of objection and removal
The collection of data for the provision of the website and the storage of data in log files is absolutely necessary for the operation of the website. Consequently, there is no possibility for the user to object.
III Use of cookies
a.) Description and scope of data processing Our website uses cookies. Cookies are text files that are stored in the Internet browser or by the Internet browser on the user’s computer system. When a user accesses a website, a cookie may be stored on the user’s computer system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is called up again. We use cookies to make our website more user-friendly. Some elements of our website require that the accessing browser can be identified even after a page change. We also use cookies on our website that enable an analysis of the user’s surfing behavior. The following data can be transmitted in this way:
The user data collected in this way is pseudonymized by technical precautions. It is therefore no longer possible to assign the data to the calling user. The data is not stored together with other personal data of the user. When accessing our website, the user is informed by an info banner about the use of cookies for analysis purposes. In this context, reference is also made to this privacy policy.
b.) Legal basis for data processing The legal basis for the processing of personal data using cookies is Art. 6 para. 1 lit. f GDPR. c.) Purpose of data processing Analysis cookies are used for the purpose of improving the quality of our website and its content. Through the analysis cookies, we learn how the website is used and can thus constantly optimize our offer. These purposes also constitute our legitimate interest in the processing of personal data in accordance with Art. 6 para. 1 lit. f GDPR. d.) Duration of storage, objection and removal options Cookies are stored on the user’s computer and transmitted by it to our website. As a user, you therefore also have full control over the use of cookies. You can deactivate or restrict the transmission of cookies by changing the settings in your Internet browser. Cookies that have already been saved can be deleted at any time. This can also be automated. If cookies are deactivated for our website, it may no longer be possible to use all functions of the website to their full extent.
IV. Newsletter
Description and scope of data processing
The newsletter is sent on the basis of the user’s registration on the website: On our website there is the possibility to subscribe to a free newsletter. When you register for the newsletter, the data from the input screen is transmitted to us. The following data is processed:
Your consent is obtained for the processing of the data as part of the registration process and reference is made to this privacy policy. The newsletter is sent on the basis of the sale of goods or services: If you purchase goods or services on our website and enter your e-mail address, we may subsequently use it to send you a newsletter. In such a case, only direct advertising for our own similar goods or services will be sent via the newsletter. No data is passed on to third parties in connection with the data processing for sending newsletters. The data will be used exclusively for sending the newsletter.
Description and scope of data processing
The newsletter is sent on the basis of the user’s registration on the website: The legal basis for the processing of data after registration for the newsletter by the user is Art. 6 para. 1 lit. a GDPR if the user has given consent. 1 lit. a GDPR. The newsletter is sent on the basis of the sale of goods or services: The legal basis for sending the newsletter as a result of the sale of goods or services is Section 7 para. 3 UWG. VII Purpose of data processing The purpose of collecting the user’s e-mail address is to deliver the newsletter. The newsletter is sent on the basis of the user’s registration on the website: The collection of other personal data as part of the registration process serves to prevent misuse of the services or the e-mail address used.
Duration of storage
The data will be deleted as soon as it is no longer required for the purpose for which it was collected. The user’s e-mail address is therefore stored for as long as the subscription to the newsletter is active. The newsletter is sent on the basis of the user’s registration on the website: The other personal data collected during the registration process is generally deleted after a period of seven days.
Objection and removal options
The subscription to the newsletter can be canceled by the user concerned at any time. For this purpose, you will find a corresponding link in every newsletter. The newsletter is sent on the basis of the user’s registration on the website: This also makes it possible to withdraw consent to the storage of personal data collected during the registration process.
V. Registration
Description and scope of data processing
On our website, we offer users the opportunity to register by providing personal data. The data is entered into an input mask and transmitted to us and stored. The data will not be passed on to third parties. The following data is collected as part of the registration process:
User name, password, title, first name, surname, company, address, place of residence, country, zip code, telephone, e-mail
The following data is also stored at the time of registration:
IP address of the user, date and time of registration, past requests
As part of the registration process, the user’s consent to the processing of this data is obtained
Legal basis for data processing
The legal basis for the processing of the data, if the user has given consent, is Art. 6 para. 1 lit. a GDPR. If the registration serves the fulfillment of a contract to which the user is a party or the implementation of pre-contractual measures, the additional legal basis for the processing of the data is Art. 6 para. 1 lit. b GDPR.
Purpose of data processing
Registration of the user is required to fulfill a contract with the user or to carry out pre-contractual measures. The online store cannot be used without registration.
Duration of storage
This is the case for data collected during the registration process to fulfill a contract or to carry out pre-contractual measures if the data is no longer required for the execution of the contract. Even after conclusion of the contract, it may be necessary to store personal data of the contractual partner in order to comply with contractual or legal obligations.
Objection and removal options
As a user, you have the option of canceling your registration at any time. You can change the data stored about you at any time. If the data is required to fulfill a contract or to carry out pre-contractual measures, premature deletion of the data is only possible insofar as contractual or legal obligations do not prevent deletion.
VI Contact form and e-mail contact
Description and scope of data management A contact form is available on our website, which can be used to contact us electronically. If a user makes use of this option, the data entered in the input mask will be transmitted to us and stored. These data are:
Your consent is obtained for the processing of the data as part of the sending process and reference is made to this privacy policy. Alternatively, you can contact us via the e-mail address provided. In this case, the user’s personal data transmitted with the e-mail will be stored. No data will be passed on to third parties in this context. The data is used exclusively for processing the conversation.
Legal basis for data processing The legal basis for the processing of data is Art. 6 para. 1 lit. a GDPR if the user has given consent. 1 lit. a GDPR. The legal basis for the processing of data transmitted in the course of sending an e-mail is Art. 6 para. 1 lit. f GDPR. If the e-mail contact is aimed at the conclusion of a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b GDPR.
Purpose of data processing
The processing of the personal data from the input mask serves us solely to process the contact. In the case of contact by e-mail, this also constitutes the necessary legitimate interest in the processing of the data. The other personal data processed during the sending process is used to prevent misuse of the contact form and to ensure the security of our information technology systems.
Duration of storage The data is deleted as soon as it is no longer required for the purpose for which it was collected. For the personal data from the input screen of the contact form and those sent by email, this is the case when the respective conversation with the user has ended. The conversation ends when it can be inferred from the circumstances that the matter in question has been conclusively clarified.
The additional personal data collected during the sending process will be deleted after a period of seven days at the latest. Objection and removal option The user has the option to revoke their consent to the processing of personal data at any time. If the user contacts us by e-mail, they can object to the storage of their personal data at any time. In such a case, the conversation cannot be continued. All personal data stored in the course of contacting us will be deleted in this case. Security We have taken technical and organizational measures to protect your personal data against loss, alteration, theft or access by unauthorized third parties.
VII Google Analytics
This website uses functions of the web analysis service Google Analytics. The provider is Google Inc, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA. Google Analytics uses so-called “cookies”. These are text files that are stored on your computer and enable your use of the website to be analyzed. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.
a.) IP anonymization We have activated the IP anonymization function on this website. This means that your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. Google will use this information on behalf of the operator of this website for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
b.) Browser plugin You can prevent the storage of cookies by setting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available at the following link: tools.google.com/dlpage/gaoptout
c.) Objection to data collection You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set to prevent your data from being collected on future visits to this website: tools.google.com/dlpage/gaoptout You can find more information on how Google Analytics handles user data in Google’s privacy policy:
https://support.google.com/analytics/answer/6004245?hl=de
d.) Contract data processing We have concluded a contract with Google for contract data processing and fully implement the strict requirements of the German data protection authorities when using Google Analytics.
e.) Demographic characteristics in Google Analytics This website uses the “demographic characteristics” function of Google Analytics. This allows reports to be created that contain statements about the age, gender and interests of site visitors. This data comes from interest-based advertising from Google and from visitor data from third-party providers. This data cannot be assigned to a specific person. You can deactivate this function at any time via the ad settings in your Google account or generally prohibit the collection of your data by Google Analytics as described in the section “Objection to data collection”.
VIII. Facebook plugins
Plugins of the social network Facebook, provider Facebook Inc, 1 Hacker Way, Menlo Park, California 94025, USA, are integrated on our pages. You can recognize the Facebook plugins by the Facebook logo or the “Like” button on our site. You can find an overview of the Facebook plugins here: developers.facebook.com/docs/plugins/ When you visit our pages, a direct connection is established between your browser and the Facebook server via the plugin. Facebook receives the information that you have visited our site with your IP address. If you click on the Facebook “Like” button while you are logged into your Facebook account, you can link the content of our pages to your Facebook profile. This allows Facebook to associate your visit to our pages with your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by Facebook. You can find more information on this in Facebook’s privacy policy at https://de-de.facebook.com/policy.php. If you do not want Facebook to be able to associate your visit to our pages with your Facebook user account, please log out of your Facebook user account.
IX. LinkedIn
Our website uses functions of the LinkedIn network. The provider is LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. Each time one of our pages containing LinkedIn functions is accessed, a connection to LinkedIn servers is established. LinkedIn is informed that you have visited our website with your IP address. If you click on the LinkedIn “Recommend” button and are logged into your LinkedIn account, LinkedIn is able to associate your visit to our website with you and your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by LinkedIn. Further information on this can be found in LinkedIn’s privacy policy at: www.linkedin.com/legal/privacy-policy
X. YouTube
Our website uses plugins from the YouTube site operated by Google. The operator of the pages is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. When you visit one of our pages equipped with a YouTube plugin, a connection to the YouTube servers is established. This tells the YouTube server which of our pages you have visited. If you are logged into your YouTube account, you enable YouTube to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your YouTube account. Further information on the handling of user data can be found in YouTube’s privacy policy at: https://www.google.de/intl/de/policies/privacy
XI. Twitter plugin
Functions of the Twitter service are integrated on our website. These functions are offered by Twitter Inc, 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. By using Twitter and the “Re-Tweet” function, the websites you visit are linked to your Twitter account and made known to other users. Data is also transmitted to Twitter in the process. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by Twitter. Further information on this can be found in Twitter’s privacy policy at: https://twitter.com/privacy. You can change your data protection settings on Twitter in the account settings at https://twitter.com/account/settings.
XII. Instagram plugin
We integrate functions of the online service Instagram on our website. The provider of these functions is Instagram Inc, 1601 Willow, Menlo Park, CA 94025, USA. The Instagram button allows you to link to your Instagram account when you visit our website, provided you are logged in to Instagram. Instagram thus receives information about your visit to our website and can assign this visit to your Instagram profile. We have no knowledge of the content of the transmitted information or of its use by Instagram. You can find more information on data collection and data use by Instagram in the Instagram privacy policy at http://instagram.com/about/legal/privacy/.
XIII XING Plugin
Plugins of the social network XING, which is operated by XING SE, Dammtorstraße 30, 20354 Hamburg, Germany, are integrated on our website. The XING button can be recognized by the letter X on a light background. If you click on this button while you are logged in to your XING account, you can recommend content from our website on XING. This allows XING to associate your visit to our website with your user account. We have no knowledge of the content of the transmitted data or its use by XING. To prevent XING from collecting the above-mentioned data, log out of XING. The purpose and scope of the data collection and the further processing and use of the data by XING as well as your rights in this regard and setting options to protect your privacy can be found in XING’s data protection information https://www.xing.com/privacy.
XIV: XING and kununu
We use the plugin of the social network XING in the form of the “XING share button” and the “kununu” service on our website. kununu is an application of the XING service. When you access this website, your browser establishes a short-term connection to the servers of XING SE (“XING”), with which the “XING Share Button” functions (in particular the calculation/display of the counter value) are provided. XING does not store any personal data about you when you visit this website. In particular, XING does not store any IP addresses. There is also no evaluation of your usage behavior through the use of cookies in connection with the “XING Share Button”. The current data protection information on the “XING Share button” and additional information can be found on the website at
https://dev.xing.com/plugins/share_button/privacy_policy sowie unter https://www.kununu.com/de/info/datenschutz für die ergänzende Datenschutzerklärung von kununu.
XV Rights of the data subjects
Right to information You can request confirmation from the controller as to whether personal data concerning you is being processed by us.
If such processing has taken place, you can request the following information from the controller:
You have the right to request information as to whether the personal data concerning you is transferred to a third country or to an international organization. In this context, you can request to be informed about the appropriate guarantees in accordance with Art. Art. 46 GDPR in connection with the transfer.
Right to rectification
You have a right to rectification and/or completion vis-à-vis the controller if the processed personal data concerning you is incorrect or incomplete. The controller must make the correction immediately.
Right to restriction of processing
Under the following conditions, you may request the restriction of the processing of your personal data:
If the processing of personal data concerning you has been restricted, such data may only be processed – apart from being stored – with your consent or for the establishment, exercise or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the Union or of a Member State. If the restriction of processing has been restricted in accordance with the above conditions, you will be informed by the controller before the restriction is lifted.
Right to erasure
a.) Obligation to erase You have the right to obtain from the controller the erasure of personal data concerning you without undue delay and the controller shall have the obligation to erase personal data without undue delay where one of the following grounds applies:
b.) Information to third parties
If the controller has made the personal data concerning you public and is obliged pursuant to Art. Art. 17 para. Where the controller has made the personal data public and is obliged pursuant to Article 1 GDPR to erase the personal data, the controller, taking account of available technology and the cost of implementation, shall take reasonable steps, including technical measures, to inform controllers which are processing the personal data that you as the data subject have requested the erasure by such controllers of any links to, or copy or replication of, those personal data.
c) Exceptions
The right to erasure does not exist if the processing is necessary
Right to information
If you have asserted the right to rectification, erasure or restriction of processing against the controller, the controller is obliged to notify all recipients to whom the personal data concerning you have been disclosed of this rectification or erasure of the data or restriction of processing, unless this proves impossible or involves a disproportionate effort. You have the right to be informed about these recipients by the controller. Right to data portability You have the right to receive the personal data concerning you, which you have provided to the controller, in a structured, commonly used and machine-readable format. You also have the right to transmit this data to another controller without hindrance from the controller to which the personal data has been provided, where
In exercising this right, you also have the right to have the personal data concerning you transmitted directly from one controller to another, where technically feasible. The freedoms and rights of other persons must not be impaired by this. The right to data portability does not apply to the processing of personal data necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller. Right to object You have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you which is based on Article 6 (1) GDPR. 1 lit. e or f GDPR; this also applies to profiling based on these provisions. The controller will no longer process the personal data concerning you unless the controller demonstrates compelling legitimate grounds for the processing which override your interests, rights and freedoms or for the establishment, exercise or defense of legal claims. If your personal data is processed for direct marketing purposes, you have the right to object at any time to the processing of your personal data for such marketing, which includes profiling to the extent that it is related to such direct marketing. If you object to processing for direct marketing purposes, your personal data will no longer be processed for these purposes. Notwithstanding Directive 2002/58/EC, you have the option of exercising your right to object in connection with the use of information society services by means of automated procedures using technical specifications.
Right to revoke the declaration of consent under data protection law
You have the right to revoke your declaration of consent under data protection law at any time. To do this, delete your cache and visit our site again. The withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal.
Automated individual decision-making, including profiling You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you. This does not apply if the decision
(1) is necessary for the conclusion or performance of a contract between you and the controller,
(2) is authorized by Union or Member State law to which the controller is subject and which also lays down suitable measures to safeguard your rights and freedoms and legitimate interests; or
(3) with your express consent. However, these decisions may not be based on special categories of personal data pursuant to Art. 9 para. 1 GDPR, unless Art. 9 para. 2 lit. a or g GDPR applies and suitable measures to safeguard your rights and freedoms and legitimate interests are in place.
In the cases referred to in (1) and (3), the data controller shall implement suitable measures to safeguard your rights and freedoms and legitimate interests, at least the right to obtain human intervention on the part of the controller, to express your point of view and to contest the decision. Right to lodge a complaint with a supervisory authority Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work or place of the alleged infringement if you consider that the processing of personal data relating to you infringes the GDPR. The supervisory authority with which the complaint has been lodged shall inform the complainant of the status and outcome of the complaint, including the possibility of a judicial remedy pursuant to Art. 78 GDPR.
